
Every day, we reach for a pill before we consider the tissue beneath our fingers. Headache? Pill. Tight shoulders? Pill. Lower back flare? Pill. This reflex...
There was a time when a bathroom counter looked like a laboratory mid experiment. Cleanser. Toner. Essence. Hydration mist. Serum. Another serum. Setting spray. Barrier cream....
Spiderweb wrinkling is one of the most frustrating skin concerns because it doesn’t behave like traditional wrinkles. These fine, crisscrossing lines often appear suddenly, catch the...
Your skin isn’t just a surface; it’s a thriving ecosystem. Every pore, follicle, and layer is home to millions of microorganisms that influence hydration, immunity, and...
Why intentional ingredients, mindful rituals, and empowered community care define the future of beauty Every year, the world of skincare and wellness reinvents itself, but 2026...
Modern skincare routines can sometimes feel like chemistry experiments. A little of this serum, a few drops of that essence, two different moisturizers, and maybe something...
The story of skincare is a story of chemistry and culture. For thousands of years, humans relied on plants, minerals, and natural compounds to heal, protect,...
There was a time when beauty meant connection. Connection to people, to purpose, and to the plants that made us feel alive in our own skin....
Skincare, at its best, has always been about connection: a connection to our skin, to nature, and to ourselves. The journey from intimate, carefully crafted formulations...
Cooling, soothing, and instantly recognizable, menthol is one of those ingredients that makes you feel something right away. You’ve probably experienced it before: that refreshing, icy...
When we created Stick It Cooling Muscle Rub, the goal was simple: to make something that actually works. Something clean, effective, and naturally powerful. Most people...
The shift from golden, sun-warmed days to cool, dry air isn’t just a change of season; it’s a change of skin behavior. The humidity drops, heaters...
Modern skincare routines can sometimes feel like chemistry experiments. A little of this serum, a few drops of that essence, two different moisturizers, and maybe something...
Cooling, soothing, and instantly recognizable, menthol is one of those ingredients that makes you feel something right away. You’ve probably experienced it before: that refreshing, icy...
At Potency No. 710, we believe that the best skincare ingredients often come from nature’s quietest corners. White tea is one such treasure, an understated botanical...