When we created Stick It Cooling Muscle Rub, the goal was simple: to make something that actually works. Something clean, effective, and naturally powerful. Most people...
The shift from golden, sun-warmed days to cool, dry air isn’t just a change of season; it’s a change of skin behavior. The humidity drops, heaters...
Most skincare advice tells you what to add, more serums, more steps, more actives, more everything. But what if your skin doesn’t actually need more? What...
When it comes to skincare, most of us think about serums, moisturizers, or masks as the game-changers. But here’s the truth: your cleanser is the foundation....
At Potency No. 710, we believe that the best skincare ingredients often come from nature’s quietest corners. White tea is one such treasure, an understated botanical...
If your skin has been feeling tight, flaky, overly sensitive, or suddenly reactive to products you’ve used for years, chances are your skin barrier is compromised....
For decades, the default response to pain or injury has been an injection, a steroid cream, or a bottle of pills. We’ve come to expect cortisone...
Every material, including fabrics, emits a specific vibrational frequency. This concept stems from the idea that all matter is composed of atoms in constant motion, producing...
When summer’s heat meets the hormonal rollercoaster of menopause, it can feel like your skin is staging a rebellion. Enter Modern Mist by Potency No. 710,...
In our daily lives, our skin is exposed to a plethora of pollutants, toxins, and impurities. Over time, these can accumulate on the skin’s surface and...
In a world where prescription medications promise quick fixes, it’s easy to reach for the latest biologic or pill when a stubborn skin condition flares up....
Before we dive into the nitty-gritty of natural and synthetic fragrances, consider this. Every fragrance in your skincare is either born from nature’s chemistry or manufactured...
At Potency No. 710, we believe that the best skincare ingredients often come from nature’s quietest corners. White tea is one such treasure, an understated botanical...
A recent report by the Environmental Working Group (EWG) warns that nearly 80% of over 2,000 U.S. sunscreen products reviewed fail to meet safety, health, and...
For centuries, the delicate yet resilient rose has been cherished across cultures—not just for its visual appeal and intoxicating fragrance, but for its powerful healing qualities....
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