Why Your Cleanser Is the Best First Step in Skincare

When it comes to skincare, most of us think about serums, moisturizers, or masks as the game-changers. But here’s the truth: your cleanser is the foundation. It’s your first step and it sets the stage for everything else that follows. If your cleanser isn’t working with your skin, nothing you apply after it can perform […]
The Subtle Power of White Tea in Skincare

At Potency No. 710, we believe that the best skincare ingredients often come from nature’s quietest corners. White tea is one such treasure, an understated botanical with an elegant profile that brings depth and refinement to skincare formulations. A Gentle Origin White tea is crafted from the youngest buds and leaves of the Camellia sinensis […]
The Skin Barrier Breakdown: How to Repair and Replenish It Naturally
If your skin has been feeling tight, flaky, overly sensitive, or suddenly reactive to products you’ve used for years, chances are your skin barrier is compromised. It’s more common than you think. Over-exfoliation, harsh ingredients, stress, pollution, sun damage, and even our obsession with “instant” results have left many of us with skin that’s simply […]