There was a time when beauty meant connection. Connection to people, to purpose, and to the plants that made us feel alive in our own skin. Skincare wasn’t just product; it was practice. It was shared wisdom and careful ritual. It was passed down through hands and generations, guided by nature and intuition. But between […]
Skincare, at its best, has always been about connection: a connection to our skin, to nature, and to ourselves. The journey from intimate, carefully crafted formulations to the bustling aisles of big-box retail is a story of compromise, economics, and systemic pressures. Few outside the industry fully understand how these forces shaped the products that […]
Cooling, soothing, and instantly recognizable, menthol is one of those ingredients that makes you feel something right away. You’ve probably experienced it before: that refreshing, icy tingle that tells your skin, ahh, relief. But beyond the immediate sensation, menthol has a fascinating story and an important role in self-care products like Potency 710’s Stick It […]
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