Let’s be real: “me time” is often code for hiding in the bathroom while a toddler is begging for snacks under the door. The Mom Era isn’t always picture-perfect—but it’s powerful. And it deserves a selfcare and skincare ritual that meets you where you are: tired, touched-out, but still glowing like the powerful soul you are!

At Potency No. 710, we believe skincare should be simple, sensual, and rooted in real botanicals—not just buzzwords. Here’s how to build a ritual that doesn’t just fit your mom era, but fuels it.

1. Start With Stillness (Even If It’s Two Minutes)

Let’s call this what it is: a sacred pause. Before the scroll, before the school drop-offs—give yourself a moment. Breathe. You’re not just applying product, you’re reclaiming your face and your focus.

Pro Tip: Keep your Gold Serum and Modern Mist by the sink or coffee pot. You’ll use them more when they’re in your line of fire.

2. Choose Multi-Taskers, Not Clutter

You don’t need a 10-step routine. You need formulas that work. Potency No. 710 is powered by potent botanicals and skin-repairing actives that actually pull weight.

• Gold Serum: acts as a hydrating serum, barrier booster, and glow-inducer in one.
• Filthy Face: magnetizes all the ickiness and leaves your skin clean and hydrated.
• Potency Powder: turns your bath into a magnesium therapy session with zero extra effort.

No fluff. No filler. Just functional beauty for moms who do everything.

3. Make the Bath the Destination, Not the Escape

You’re not running away—you’re refilling. Potency Powder transforms an ordinary tub into a muscle-melting, mind-clearing experience. And yes, it’s okay to lock the door. The baby will be fine. You, however, need magnesium and 10 uninterrupted minutes.

4. Let the Ritual Be Enough

You don’t have to journal, juice, or do gua sha for it to count. If all you did today was wash your face and breathe while the serum absorbed—you still showed up for yourself. That’s the Mom Era Energy we’re here for.

You Deserve Potency, Not Perfection

Your skincare shouldn’t be another impossible standard. It should be support. A sanctuary. A reminder that even in the chaos, you are worthy of an effective self-care and skincare ritual.

Welcome to your Mom Era. Let’s make it potent!