Frankincense – The King of Essential Oils

Frankincense is often called the King of Oils. This is likely because of its versatility and wide range of therapeutic benefits. Frankincense oil comes from only a few varieties of Boswellia trees that are native to parts of the world, such as India, Yemen, Africa, and Oman. In a National Geographic article, it was stated that Frankincense is “one of … Read More

Activated Charcoal and Skin Care- A Magnetic Combo

When many people think about charcoal, they think of hot summer days and BBQs! However, there is a different form of charcoal that is disrupting the skincare and beauty scene known as activated charcoal.  What is Activated Charcoal Activated charcoal, which is sometimes known as simply active charcoal or sometimes activated carbon, is much different than charcoal found in charcoal … Read More

Skincare and Coconut Oil – A Love/Hate Relationship

Coconut oil has both a good and a bad rep when it comes to skincare. As a skincare brand that prides itself on disrupting the beauty scene, Potency No. 710 is here to set things straight when it comes to coconut oil in topical beauty products. In this article, we will take a look at why coconut oil has received … Read More