Potency N0. 710 Essential Stay Calm List for COVID-19
Let’s face it, the looming uncertainty of what is next is driving us all to our wit’s end. This doesn’t
If your skin has been feeling tight, flaky, overly sensitive, or suddenly reactive to products you’ve used for years, chances are your skin barrier is compromised.
It’s more common than you think. Over-exfoliation, harsh ingredients, stress, pollution, sun damage, and even our obsession with “instant” results have left many of us with skin that’s simply struggling to protect itself.
But here’s the good news: your skin barrier wants to heal. And with the right blend of botanicals and supportive rituals, you can bring it back to balance, naturally.
At Potency No. 710, repairing the skin barrier is at the core of everything we do. Let’s explore what it means, how it happens, and which ingredients truly support long-term recovery.
Your skin barrier, also known as the stratum corneum, is the outermost layer of skin. Think of it as a brick wall:
This barrier protects your skin from environmental stressors, bacteria, moisture loss, and inflammation. When it’s strong, your skin looks smooth, calm, and radiant. When it’s weak, everything can start to go haywire.
If you nodded along to more than one of these, your skin is asking for support, not more stripping.
Barrier damage doesn’t happen overnight — but when it shows up, the symptoms can be sudden and severe.
Forget the 10-step trend. Right now, your skin needs minimalism. Focus on:
Avoid anything with strong acids, high alcohol content, or added fragrance. Your skin needs soothing, not stimulation.
Certain ingredients are especially supportive for the skin barrier. You’ll find many of them in our formulas and that’s no accident.
The combination of these actives is more powerful than any single ingredient. Potency No. 710’s entire line is formulated to nourish, not overwhelm.
Your skin does its best repair work while you sleep. Support it with a restorative nighttime ritual:
Repeat nightly — and resist the urge to exfoliate for at least a week or two.
Once your barrier starts healing, it’s important to be thoughtful about protection—especially when spending extended time in the sun. While we don’t believe SPF is necessary every single day in every setting, we do believe in being intentional. If you’re regularly exposed to sunlight, especially during peak hours or in reflective environments like water or snow, a broad-spectrum mineral sunscreen is one of the kindest things you can offer your skin.
Chemical sunscreens can be harsh on compromised or sensitive skin. Our SPF 40 Mineral Sunscreens are formulated with non-nano zinc oxide to gently shield without irritation. They’re reef-safe, fragrance-free, and designed to work in harmony with your skin, not against it.
Bonus: Both the Shaded and Covered SPFs are also FSA/HSA eligible, making it easier to prioritize sun protection when and where it counts.
Your skin isn’t broken; it’s overwhelmed. With the right nourishment, your barrier can rebuild itself naturally, without harsh chemicals or quick fixes that backfire.
Potency No. 710 is here for the healing era of skincare. We believe in less inflammation, more intention, and products that truly support your skin’s wisdom.
Shop our barrier-repair essentials:
Questions about what’s right for your skin?
Reach out! We’re here to help you build a better barrier, one drop at a time.
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